| Trade Shows |
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The globalization of target markets goes along with increased demands on national industry. Participation in relevant trade shows of the industry and thus presentation of one’s capabilities is a major communication and marketing tool as well as a decisive competitive factor for all companies of a sector with an export share of about 75 percent.
BDLI pursues an active trade show policy through its very own platform, the ILA Berlin Air Show. The association also accompanies its member companies to selected events in Germany and abroad to thus ensure continuous national presence in major regions of the market. |
